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Why Is Ad Relevance And Quality Score Important For A Good User Experience? [Solved]

Why is ad relevance important? In short, higher ad relevance = higher Quality Score = lower cost-per-click. A low Quality Score means your ad, keywords, and post-click landing page are viewed as irrelevant, while a high Quality Score means that your ad, keywords, and landing page are relevant.

6 Ways to Improve Google Ads Ad Relevance & Quality Score

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